Our Legacy
Wilhelmina Models is one of the most prominent talent management agencies in the world. Since its founding in 1967 by Dutch supermodel Wilhelmina Cooper, Wilhelmina Models has earned its prestigious standing as an industry leader by providing full-spectrum model management for women, men, full-figured, fitness, and children models, as well as entertainers and musicians.

In addition to agency locations in New York, Los Angeles, and Miami, and licensees throughout the world, Wilhelmina Models maintains relationships with hundreds of local model management firms in order to find and develop the next generation of talent. Model scouting and development initiatives also extend into national model searches produced in concert with strategic media partners utilizing the latest in information and social technologies. A distinctive professionalism and integrity, which imbues all aspects of client relations, moreover has allowed Wilhelmina Models to remain a pioneer in the dynamic and ever-changing fashion and beauty industries for over 50 years.

As an extension of Wilhelmina’s commitment to full-spectrum talent management, Wilhelmina Artist Management, specializing in entertainment and music, for over a decade has developed and maintained the brand identities of artists by securing major fashion campaigns, private brand licensing, endorsements, marketing opportunities, and tour sponsorships. Wilhelmina Artist Management has worked with stars such as Natasha Bedingfield, Estelle, Cyndi Lauper, Rebecca Romijn, amongst others and has landed significant campaigns with Avon, CoverGirl, Donna Karan, MAC, L’Oréal, and more.
50th Anniversary
An inspiring celebration of the evolving definition of beauty, from the captivating muses of the Swinging Sixties to today’s unique, nontraditional beauties, as seen through the Wilhelmina modeling agency, a world-renowned arbiter of beauty and fashion.

For fifty years, some of the most beautiful people in the world have passed through the doors of the Wilhelmina modeling agency. Through its storied trajectory, the agency has worked with the world’s best talent, from supermodels to presidents’ wives, rock stars to reality stars.

Wilhelmina’s sharp eye for discovering new and truly unique talent prompted the careers of A-list celebrities and models, including Anjelica Huston, Beverly Johnson, Chris Brown, Gia Carangi, Isabella Rossellini, Jessica Simpson, Naomi Sims, Alex Lundqvist, Zoe Saldana, Demi Lovato, Iggy Azalea, Patti Hansen, and Whitney Houston.
Wilhelmina: Defining Beauty
This book is a celebration of the iconic imagery and dazzling individuals that have shaped the agency’s legacy for the last fifty years. The striking photographs by masters of fashion photography are accompanied by essays defining beauty and exclusive quotes by renowned tastemakers and authoritative figures on beauty—from literati to pop stars, fashion icons to musicians, and Hollywood royalty to digital-media superstars. An unprecedented and inspiring conversation, this book is a must-have for lovers of beauty, style, and popular culture.

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